This episode of PA Side Projects features Karine Delage from Karyzma Agency. We talk about the importance of PR in an artist’s life. She talks about how she got started at the age of 8 interviewing the Montreal Expos, covering the Grammys, the MTV Music Awards, the Billboard Music Awards by age 13, and having Destiny’s Child sing to her over the phone!
She discusses the importance of branding, getting the right kind of exposure, and how to keep client’s expectations realistic. Karine shares some great real-world stories and experiences from over 20 years in the business.
Check out her website at www.karyzmaagency.com and Twitter & IG @karyzmaagency
Follow us on Twitter & IG @PerformanceAnx and remember to rate & review us wherever you listen.